According to a study done by Kantar, E-commerce in Latin America grew by more than 300% during the pandemic. According to the data collected, the consumer profile in the region changed due to a quickly adaptation to the scenario of social isolation.
This growth follows the trend of the last years. For example, Argentina, Brazil, Chile, Colombia and Mexico ended last year with a respective growth of 7.6%, 6.6%, 5.5%, 9.9% and 3.7%. Also, the discussion on E-commerce taxation keeps growing, thus representing a strong source of tax revenue for the State.
Given the growing relevance of the theme, it is important to know which are the most mature economies for the E-commerce sector in the region. Check it out (data collected from UNCTAD):
10. Argentina
Global ranking: 85°
Share of individuals using the Internet: 74
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 49
UPU postal reliability score: 11
Secure Internet servers by million people: 67
9. Panama
Global ranking: 83°
Share of individuals using the Internet: 58
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 46
UPU postal reliability score: 29
Secure Internet servers by million people: 68
8. Paraguay
Global ranking: 82°
Share of individuals using the Internet: 65
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 49
UPU postal reliability score: 38
Secure Internet servers by million people: 50
7. Uruguay
Global ranking: 81°
Share of individuals using the Internet: 68
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 64
UPU postal reliability score: 8
Secure Internet servers by million people: 65
6. Venezuela
Global ranking: 80°
Share of individuals using the Internet: 72
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 73
UPU postal reliability score: 13
Secure Internet servers by million people: 51
5. Brazil
Global ranking: 74°
Share of individuals using the Internet: 68
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 70
UPU postal reliability score: 23
Secure Internet servers by million people: 67
4. Dominican Republic
Global ranking: 67°
Share of individuals using the Internet: 75
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 56
UPU postal reliability score: 66
Secure Internet servers by million people: 45
3. Colombia
Global ranking: 66°
Share of individuals using the Internet: 62
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 46
UPU postal reliability score: 76
Secure Internet servers by million people: 58
2. Costa Rica
Global ranking: 61°
Share of individuals using the Internet: 74
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 68
UPU postal reliability score: 51
Secure Internet servers by million people: 63
1. Chile
Global ranking: 60°
Share of individuals using the Internet: 84
Share of individuals with an account ownership at a financial institution or with a mobile-money-service provide: 74
UPU postal reliability score: 32
Secure Internet servers by million people: 78
Source: UNCTAD (2019)
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